Television’s Advertising Revolution

With a crystal-clear picture of your viewers, you’ll expand your suite of advertising capabilities and add revenue streams—making every day feel like sweeps week.

Optimise Your Marketing Impact Across Channels and Audiences

icon

Help brands cut through the static

LiveRamp gives you the power to connect fragmented identities across channels by resolving customer data, TV viewership, and third-party data to a single identity. We make it easy for you to work with advertisers who want to maximise the potential of their first-, second-, and third-party data sets to target high-value audiences.

icon

Monetise your audiences on-demand

Sell your own valuable audience data, such as viewing behaviours, for activation across channels in a privacy-compliant manner in our data marketplace. Get exposure to the many brands and agencies looking for unique segments.

icon

Turn up the volume on your revenue

You’ve worked hard to attract viewers and build a captive, engaged audience. With the LiveRamp platform you will maximise the value of your media. Whether it’s planning, activation, bidding, or measuring ROI, easily infuse valuable data into each step of the advertising process.

icon

Connect with your partners

We’re connected to all the addressable TV media providers, and more CTV and OTT media partners than any other platform. With our robust network of partners, it’s never been easier to safely resolve and distribute data with your partners to bring cutting-edge solutions to market.

Have Privacy Peace of Mind

TV audiences aren’t just consumers. They’re us. That’s why respecting and protecting consumer privacy comes first. Our clear opt-out process, application of pseudonymous identifiers via the LiveRamp Safe Haven,®  and industry-leading security procedures ensure everyone’s data—including yours—is safe-guarded.

Ready to take your TV business to the next level?

Reach out to our experts to learn how LiveRamp can boost your revenue.