The next two years are going to be incredibly exciting for the adtech industry, with the ecosystem having an enormous opportunity to build a new infrastructure and to transition away from the third-party cookies to something much better.
Index Exchange’s Regional Managing Director APAC, Adele Wieser and Krish Raja, Director of Product and Platform Strategy at Amobee, talk about taking a consumer-centric approach to online identity and not falling away to easy solutions.
Discover more about The Trusted Ecosystem.