Data is a powerful tool. We conduct our business according to the following principles to ensure marketers harness data in a way that is ethical and privacy-safe:
1. Notice, access, and choice
We are an active member of local trade associations in the countries where we conduct business and comply with all self-regulatory guidelines and local laws.
3. Ethical relationships
We conduct our relationships with clients and partners in an ethical and professional manner.
We are committed to educating our clients, our associates and the industry about the issues, guidelines and laws surrounding consumer privacy issues.
We maintain strict quality control procedures to ensure our services are as accurate as possible.
We maintain strict security policies and procedures. See our Data Security Handout for details.
7. Consumer value
We offer services that create value for consumers, including lower prices, greater access, and better interactions with brands.
Read our policies
How we handle data within our database
How we handle data on this website