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    The Missing Piece In The Marketing Puzzle

    Identity Resolution Marketing Measurement
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Digital Marketing Identity Solutions – with Travis Clinger from LiveRamp
Identity Resolution Marketing
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Second-Party Data IdeaBook: Creative ways to Unleash the Power of Your Data
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Forrester Report: Making the Most of Customer Data Onboarding
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Onboarding for Targeting
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Half-Blind Attribution Modelling
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Featured blog posts

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LiveRamp | May 21, 2019
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Data Onboarding, Identity Resolution, Measurement, People-based Marketing

Five Steps to effective A/B Testing

A solid A/B testing program can help you to calculate true ROI and drive significant…
LiveRamp | May 15, 2019
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Closed-Loop Measurement, Data Onboarding, Identity Resolution, Measurement

What is Closed-Loop Measurement?

Marketers must remain dynamic, adapting to the both the changing needs of their customers and…
LiveRamp | Apr 10, 2019
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Identity Resolution, Measurement, People-based Marketing

Make the most out of your people-based measurement investment

LiveRamp | Apr 04, 2019
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Identity Resolution, Measurement, People-based Marketing

Start Your Engines: People‑Based Measurement for Your Customer Journey

LiveRamp | Mar 11, 2019
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Data Store, Identity Resolution, People-based Marketing, Personalisation, Targeting

How to enrich your Facebook campaigns with third-party data

LiveRamp | Feb 25, 2019
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Attribution, Identity Resolution, People-based Marketing, Personalisation, Segmentation, Targeting

Identity Resolution: the key to effective consumer-centric marketing